Hand photography had become incredibly popular in the last years. Weather it is in cosmetics & beauty photography, to show an application process, to showcase nail products or just to introduce 'a human touch' - it's a versatile tool to make a product more real and approachable. It's especially 'handy' if the beauty campaign has been shot, but the Instagram machine still needs to be fed. If you want to hear more about strategies for content from a beauty photographer's perspe

For the very first birthday of Plantopia (the little sister of Ted Baker Beauty and Noughty ), I was asked to create product photography and a GIF including florals and a No1! Loving all things plants, we jumped straight into it. Shooting in my photo studio in Kentish Town, London, we had all the space and time we needed to bring the client's vision to life. Thank you for great team work and an all female team for the best vibes on set! CD: Caroline Coker Set: Lauren Becker