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COMMERCIAL PHOTOGRAPHY & FULL-SERVICE PRODUCTION
FOR BEAUTY BRANDS

Beyond photography, I offer end-to-end production - supporting clients from concept development through final delivery. This integrated approach ensures creative consistency, efficient workflows and campaign-ready results, whether you're a fast-moving start-up, a stretched in-house beauty team or a global brand running large-scale advertising campaigns.

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MY WORKFLOW

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01  Brief & Production Plan

Once I receive your enquiry, usage and timelines, I'll create a tailored quote and production plan. I offer creative-led production and can handle as much or as little as you need: from art direction and the final shot list to casting, crew and studio, props, glam, styling and logistics - through my trusted network of all-female crew where possible.

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02  Pre-Production

Once approved, I take care of the moving parts. Clear communication, regular updates and PPMs keep everything aligned, on brand and stress-free.

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03  Shoot Day (Stills & Motion)

My favourite part. Focused, efficient and collaborative. We work through the shot list while bringing the vision to life in a calm, positive atmosphere.

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04  Post-Production & Delivery

You'll receive the raw images for selection via online gallery or contact sheet. Final images and motion assets are edited to brand requirements and delivered within the agreed timeframe, ready to launch.

PRODUCTION BREAKDOWN

​This is a guide to everything a shoot can include:. Some brands need the full production, others just a few hero images and a short clip.

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I'll quote for what you need and nothing you don't, so your budget goes into the final images.

PRE-PRODUCTION

The planning that makes shoot day calm, focused and on brief.

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Creative Direction & Moodboarding

A brand-aligned visual direction in one moodboard.

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Shot List

Every image and clip you need, prioritised and optimised for shoot flow.

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Crew Hire & Team Briefing

Booking and managing the specialist team from my female-led network. One clear brief so the whole crew knows the look, the schedule and the priorities.

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Casting

Model, hand model or talent - from shortlist to booking.

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THE SHOOT

Shoot day itself, with the team, space and kit it needs.

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Creative Shoot Rate

Photography and/or motion, including lighting, art direction and on-set capture, based on a 9 hour day.

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Licensing

Timeframe, territory and usage across all deliverables to suit your needs.

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Specialist Crew

Make-up Artist · Hair Stylist · Photography Assistant · Wardrobe Stylist · Prop Stylist

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Studio & Equipment

My Kentish Town studio, set up for beauty and product work. Camera, lighting and motion kit, matched to the brief.

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POST-PRODUCTION

Finishing, so every asset is ready to launch.

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Image Grading

A consistent colour grade across the whole set.

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Image Retouching

Skin, product surfaces, labels and dust - polished but true to the product.

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Video Grading

Colour matched to your stills.

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Final Video Assets

Edited clips in the formats you need, from 9:16 social cuts to website loops.

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London beauty photographer Kathrin Werner — close-up portrait of Hispanic woman with yellow skincare product swatch on cheek, soft studio light, white background, natural skin campaign for Sachi Skin
Kathrin Werner product photographer London — luxury beauty product still-life, clean white background, precision studio lighting for skincare brand e-commerce
Kathrin Werner London — beauty portrait, soft warm studio light, model with glowing skin, luxury beauty brand photography
Kathrin Werner London — beauty portrait, soft warm studio light, model with glowing skin, luxury beauty brand photography
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